Opel
Client: DLKW Dialogue
Brief
To reassure Opel Europe of DLKW's understanding of the Opel
brand and, ultimately to win the Europe-wide advertising contract.
Target Market
Opel Europe brand managers and CEOs.
Solution
A 24 page book housed in a 'driver's documents' style leather
outer with a simple narrative telling the story of and the
passion behind the Opel brand. We took a fun and exciting
approach, visualising key aspects of the story and bringing
the brand to life. This helped DLKW win the Europe-wide advertising
contract. Not bad for 3 days work!
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